The growth of media consumption has been tremendous over the years, so much so that majority of the traffic on the internet or social channels is now audio- / video- based content. 

Globally, educational content producers and corporates training organizations use audio / video assets as an integral part of course ware, that are delivered on learning platforms, intranets, YouTube channels, and on Apps, thereby creating a highly engaging learning experience. 

As these media types are known to have multisensory appeal, they have become a useful tool to breakdown complex topics into smaller nuggets that offer a rich learning experience, while also solving the attention span challenges in this digital age.